Video Marketing Agency – According to Cisco, by 2020 video traffic will be 82 percent of all consumer Internet traffic, from 70 percent in 2015. It is also worth noting, close to 80% of users will click on an embedded video on a website (although retention rates vary). Ignore video marketing at your peril! This page will discuss YouTube as an example of Video Marketing, obviously there are countless platforms and forms of video advertising which we will discuss in our digital blog.
But first, if you are interested in our services at Digital Sales, check out this quick video:
With TrueView advertising you only pay if user watches your advert, the viewer has to choose to watch your video or there is no charge. As you choose what you want to pay for a view, you get the right audience at the right price. Advertisers can also run videos longer than 30 seconds, which allows for more freedom to experiment with different creative formats. Advertisers can also try longer product demos, customer testimonials, or a how-to video demonstrating products in action.
In-slate ads show before YouTube partner videos that are 10 minutes or longer. Viewers choose to watch one of three ads or see regular commercial breaks during their video instead again, advertisers are charged when viewers choose to watch the video. In-search ads appear above or to the right of regular result on the search results page. The Advertiser will choose keywords that will trigger the appearance of their advertisement in a similar way to Search.
In-search ads appear above or to the right of regular result on the search results page. The Advertiser will choose keywords that will trigger the appearance of their advertisement in a similar way to Search.
In-Display advertisements show up on the right hand side of videos you are currently watching. The advertisement will appear as a thumbnail and include call to action text, etc.
If you need help with any aspect of digital marketing and sales, we are a company with the knowledge and expertise to help you with your video marketing, video branding, in fact any type of digital activity. Call the team or send us a mail at: firstname.lastname@example.org, or see our contact us page for our office locations.